• Let’s work on your offer.

👇🏼 This is a synced block. Any changes you make here will reflect on your Dashboard. Similarly, if you make changes on any other pages that have this block, the changes will automatically reflect here.

<aside> <img src="/icons/vitruvian-man_purple.svg" alt="/icons/vitruvian-man_purple.svg" width="40px" /> My Target Persona

Describe your ideal customer

Age: Gender: Occupation: Hobbies/Interests:

Limitations, if any: (e.g. geographic region)

</aside>

Market Expectations

• How is my target persona used to being treated by similar consultants?
• What deliverables are “must haves” vs “nice to have”?
• What are the offers of my current competitors?

Based on your responses to the above, try populating the boxes below

<aside> <img src="/icons/lights_purple.svg" alt="/icons/lights_purple.svg" width="40px" /> My Basic Offer

1. 30 min discovery call (free)
2. Analysis of XXXX
3. One-time review </aside>

<aside> <img src="/icons/darks_purple.svg" alt="/icons/darks_purple.svg" width="40px" /> Retainer Agreement

Everything in Premium, with

1. Unlimited XXXX
2. X no. of XXX

For the entire contract period.

</aside>

<aside> <img src="/icons/midtones_purple.svg" alt="/icons/midtones_purple.svg" width="40px" /> My Premium Offer

Everything in the Basic Offer, with

1. Two additional consultation calls
2. Three additional detailed feedback sessions </aside>

Pricing Strategy

• Click the toggle for tips on pricing strategy
• What pricing strategy have I decided on?

Pricing strategy experiments and my findings

• Speak to 3-5 ideal customers and ask them about their views regarding your pricing
• Test different pricing, promotions or campaigns for 3 weeks each and compare the results

Discounts and Promotional Offers

• Click the toggle for tips on Discounts and Promotional Offers